Offers CalendarSeven-day launch example
Seven days from introduction to launch.
Follow this illustrative sequence to introduce a new collection. Prepare each reveal around information customers need before choosing a product.
Build and preview for free. Pay once to publish.
Days 1–2: establish the story.
Day 1: introduce the need or occasion behind the collection. Use one image and explain the actual launch date.
Day 2: show a design detail or material and explain why it was chosen. Link to a supporting information page if the product is not available to buy yet.
Days 3–5: help people choose.
Day 3: demonstrate a practical use. Day 4: compare sizes, colours or formats with accurate details.
Day 5: answer a buying question such as compatibility, care or what is included. Keep the information consistent with the final product pages.
Days 6–7: prepare and launch.
Day 6: explain when ordering opens, delivery coverage and where to find the range. Day 7: link directly to the live collection and describe any launch offer clearly.
Test the destination and checkout before the final reveal. This is a written plan to recreate in your calendar; it does not enable preorders, reserve stock or send launch emails.
Ideas to bring your campaign to life.
Campaign ideas to adapt to your own products, audience and availability.
Story
Give the product context.
Explain a concrete customer need behind the design.
Choice
Compare the options.
Show the differences customers need to understand.
Launch
Offer a clear next step.
Send visitors straight to the available collection.
See a calendar in action.
Explore our Christmas example for a taste of what you can create for your next promotion.
Before your
first reveal.
It is a written example campaign. Use the plan as a starting point and add your own content in the builder.
Yes. Choose dates and a campaign format that suit your products, then review each scheduled reveal in preview.
No. You supply your own images, product links, codes and terms, and your business fulfils purchases.
A countdown for
your kind of business.
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